Social affairs ,52 Lessons

D43-Machiavellian parenting: Three business models and ways to make money

Once, a vegetable business owner invited me to dinner. My son happened to be on holiday, so I took him along, hoping to give him some insight. On the way to the dinner, I asked my son, "If I give you one million, what kind of business would you start?" My son answered without hesitation, "Open a barbecue restaurant." I analyzed, "Barbecue restaurants are too seasonal, and the customer coverage is limited, so it is difficult to expand the business." My son immediately asked back, "One million is not a small amount, there are not many businesses that can be started." I guided him, "Then you can think freely, don't be constrained by existing resources, and boldly say what business you really want to do in your heart." After thinking for a moment, my son said, "Then open a supermarket." I responded, "Opening a supermarket requires strong management and competitiveness, and the slightest mistake may lead to losses. Your thinking is still too limited. The businesses you have seen are all fully competitive, which is not suitable for start-ups." Then, I told my son that when we were having dinner later, he should ask the boss what business he did and succeeded in, and share his ideas with me on the way back. During the meal, I took the opportunity to guide my son to ask the boss about his entrepreneurial journey. In a relaxed and pleasant atmosphere, everyone spoke freely. On the way back, my son described to me the boss's entrepreneurial process: after the boss found that selling vegetables was more profitable, he saved money to buy a transport truck to sell them himself, then gradually entered the market to do wholesale, and later developed to purchase on order from farmers, and gradually expanded the business.

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Social affairs ,52 Lessons

Social affairs -No. 43

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